Neutrinos is a technology company that automates business processes for insurance enterprises. Our AI-infused digital process automation platform includes everything needed to design, automate, and optimize complex processes end to end. Our holistic insurance expertise, intelligent automation platform, and pre-built accelerators help leading insurers accelerate their enterprise reinvention across underwriting, claims, and distribution – resulting in faster growth and superior omni-channel experiences.
As we continue to grow, we're seeking a talented Product Marketing Manager to join our team. This role is critical in shaping our go-to-market strategies, defining messaging, and driving adoption of our platform in a highly competitive and dynamic market. The role will be part of our product team.
You’ll thrive in this job if you’re a self-starter with product management and marketing experience in early-or growth-stage startups. Report directly to the Chief Platform Strategy Officer with a dotted line to the Chief Marketing Officer.
Key Responsibilities:
- Develop a deep understanding of our customers, target audience, and competitive landscape, evangelizing that understanding across other teams like sales and marketing.
- Develop compelling, differentiated platform and solution positioning and messaging informed by user research, market insights, competitor messaging, and product understanding that resonates with target audiences across insurance organizations
- Craft narratives that highlight the value of our platform and solutions in addressing customer pain points and achieving business outcomes
- Lead the development and execution of go-to-market strategies for new product launches, features, and enhancements.
- Collaborate with cross-functional teams (Marketing, Sales, Product Engineering, Propositions, and Customer Success) to ensure seamless product launches.
- Conduct market research to identify customer needs, industry trends, and competitive dynamics.
- Deliver actionable insights to inform product development, positioning, and sales enablement strategies.
- Develop and deliver impactful sales tools, including presentations, product guides, case studies, playbooks, and battle cards.
- Train the sales team in product features, messaging, and competitive positioning to empower them to close deals effectively.
- Create high-quality content such as white papers, blogs, webinars, videos, and website copy to drive engagement and demand generation.
- Collaborate with demand generation and digital marketing teams to amplify product marketing efforts.
- Partner with Propositions, Delivery, and Customer Success to identify and showcase customer success stories.
- Build relationships with key customers to gather testimonials, case studies, and feedback for continuous product improvement.
- Influence the product roadmap by sharing relevant markets, customers, and competitive insights with the product team.
Experience & Skills:
- 7+ years of experience in product marketing, preferably in enterprise software, SaaS, or BPM platforms.
- Strong understanding of BPM or low-code platforms is a significant plus.
- Experience with marketing to insurance, healthcare or banks preferred.
- Proven track record of developing and executing successful go-to-market strategies.
- Exceptional communication and storytelling skills with a keen ability to translate complex technical concepts into simple, value-driven messaging.
- Experience with market research, competitive analysis, and customer segmentation.
- Proficiency in tools like HubSpot, Google Analytics, and marketing automation platforms.
- Familiarity with the Pragmatic Marketing Framework and its application in product marketing strategy and execution.
Personal Attributes:
- Self-motivated, highly organized, and detail-oriented.
- Collaborative mindset with the ability to work across diverse teams.
- Strategic thinker with a passion for innovation and technology.
- You can distill complex information into clear, concise, and persuasive assets.
- You have strong writing and presentation skills.
- You have strong demonstrated partnerships with product and sales teams, influencing product roadmaps and helping drive revenue.
- You love data, including market sizing, tracking performance, and launch campaign effectiveness.
Education:
- Bachelor’s degree in marketing, communications, English, or a related field.
- MBA preferred.
Why Join Us?
- Be part of an exciting growth-stage startup that's redefining how insurers build agility and accelerate transformation.
- Opportunity to work with cutting-edge intelligent automation technology and shape the future of AI-led digital transformation.
- A collaborative and inclusive company culture that values innovation, integrity, and impact.
- Competitive salary, comprehensive benefits, and professional development opportunities.
